B2B Social Media

B2B social that generates leads, not likes.

Most social agencies count engagement. We count qualified leads in your pipeline.

LinkedIn and Meta strategies built for founder-led B2B businesses.

3x Avg Pipeline Growth
B2B Specialist Focus
No Lock-in Month-to-Month

Where We Drive Results

LinkedIn

B2B Lead Generation

LinkedIn Ads

Sponsored Content

Meta Ads

Facebook & Instagram

Organic Content

Thought Leadership

Social media vanity metrics don't pay bills.

Most agencies report on followers, likes, and shares. But if your social strategy isn't generating qualified leads, it's just expensive content production.

B2B Social That Drives Pipeline

01

LinkedIn Lead Generation

Systematic outreach and content strategy to fill your pipeline with qualified B2B prospects.

02

Thought Leadership Content

Position your founders and executives as industry authorities that attract inbound opportunities.

03

Paid Social That Converts

LinkedIn and Meta campaigns optimised for lead quality, not just click volume.

04

Employee Advocacy

Amplify reach by activating your team's networks with coordinated content strategies.

05

Community Building

Build engaged audiences around your expertise that convert into long-term business relationships.

06

CRM Integration

Social leads flow directly into your CRM with full attribution and automated follow-up.

How We Build Your Social Engine

01

Audit & Strategy

Deep analysis of your current social presence, audience, competitors, and pipeline goals to build a data-driven strategy.

02

Profile Optimisation

Optimise company and personal profiles for search visibility, credibility, and conversion.

03

Content Engine

Launch a consistent content cadence with thought leadership, case studies, and engagement-driven posts.

04

Paid Amplification

Layer targeted paid campaigns to accelerate reach and drive qualified leads at scale.

05

Nurture & Convert

Connect social engagement to your CRM and nurture sequences to turn conversations into pipeline.

Most Agencies vs. Digital Deluxe

Most Agencies

  • Report on likes and follower growth
  • Generic content that sounds like everyone else
  • No connection to sales pipeline
  • One-size-fits-all posting schedules
  • Focus on B2C tactics for B2B
  • 12-month contracts

Digital Deluxe

  • Track pipeline and revenue attribution
  • Thought leadership for your specific niche
  • Social leads fed directly into CRM
  • Data-driven posting based on engagement
  • B2B specialists who understand long cycles
  • Month-to-month, no lock-in

What Clients Say About Our Social

★★★★★
“LinkedIn went from a posting platform to our #1 lead source. The team understands B2B buyers — no fluff, just leads in the pipeline.”
James Chen CEO, Enterprise Software — Melbourne
★★★★★
“Finally, a social agency that gets that we're not selling to consumers. Our LinkedIn presence now drives 40% of our qualified opportunities.”
Rachel Morrison Head of Growth, Professional Services — Sydney

Common Questions About B2B Social

How long does it take to see results from B2B social?

Organic social typically shows engagement improvements within 4-6 weeks and lead generation within 8-12 weeks. Paid social can generate leads within days. B2B social is a long game — we focus on building sustainable pipeline, not viral moments.

Which social platforms work best for B2B?

LinkedIn is the primary platform for B2B lead generation. We also use Meta (Facebook/Instagram) for retargeting and certain B2B audiences. The right mix depends on where your specific buyers spend time.

Do you create the content or just manage posting?

Full service — we develop strategy, create content, manage posting, run paid campaigns, and report on lead generation. We can also train your team for hybrid approaches.

How do you measure social media ROI?

We track leads generated, cost per lead, pipeline contribution, and ultimately revenue attributed to social channels. No vanity metrics — only business outcomes.

What's the difference between organic and paid social?

Organic builds authority and nurtures existing audiences over time. Paid accelerates reach and generates immediate leads. We typically recommend both for maximum impact.

Do I need to be active on social personally?

For B2B, founder/executive presence significantly amplifies results. We can ghostwrite for your leadership team or coach them on effective posting strategies.

How much does B2B social media management cost?

Our B2B social programs start from $3,500/month for organic management, with paid advertising budgets managed separately. We customise pricing based on your goals and required content volume.

Can you work with our existing marketing team?

Absolutely. We often partner with in-house teams, handling specific channels or campaigns while your team manages others. Collaboration is key to integrated marketing.

Ready to turn social into your lead engine?

Book a free strategy call. We'll audit your current social presence and show you exactly how to generate pipeline from LinkedIn and Meta.